Social Media is Turning Sales and Marketing Upside-down
http://amuseconsulting.ca/ Shane Gibson co-author of Sociable! addresses an audience of business owners and sales professionals at an event produced by Amuse Consulting. He talks about how social media and social networking is turning sales and marketing upside-down. This is an excerpt of the event and we will notify you when the other speakers decide to post their panel speeches.
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What the heck is a Tweetup?
I often get questions via Twitter and from clients and friends via e-mail asking me “What the hell is a Tweetup?” #Tweetup explained:
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| Leave a Comment Marketing to Millennials with Certified Management Accountants of BC
Intelligent Life Forms?
Today I interviewed Vinetta Peek, Vice President of Marketing and Communications for the Certified Management Accountants of British Columbia on Marketing to Millennials. It was also really about how important it is to listen the the customer versus talk at them.
A shift that has been driven by social media and/or Generation Y or “Millennials.” This Ad was not actually an advertisement at all, it was an idea that died on the cutting room floor. It will become evident why, once you watch the video.
Here’s the Video with Vinetta Peek from CMA BC:
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| Leave a Comment Interview with Stephen Jagger on Branding with Social Media and PR
This is an interview I did with Stephen Jagger co-founder of Reachd and Ubertor on using Social Media and Social Networking to create and brand and connect with customer. It will actually be part of a program we are developing with the Academy of Learning on Professional Selling. Steve has great insight into tools like Twitter, FaceBook, blogging, video blogging and even methods to generate good PR.
Find Stephen Jagger on Twitter: http://twitter.com/sjagger
Find Shane Gibson on Twiiter: http://twitter.com/shanegibson
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