Marketing to Millennials with Certified Management Accountants of BC
Intelligent Life Forms?
Today I interviewed Vinetta Peek, Vice President of Marketing and Communications for the Certified Management Accountants of British Columbia on Marketing to Millennials. It was also really about how important it is to listen the the customer versus talk at them.
A shift that has been driven by social media and/or Generation Y or “Millennials.” This Ad was not actually an advertisement at all, it was an idea that died on the cutting room floor. It will become evident why, once you watch the video.
Here’s the Video with Vinetta Peek from CMA BC:
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April 3, 2009 | Filed Under Internet Marketing and SEO, Marketing and PR, Sales Training Video, Video Interviews, sales video podcast |
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